2024 Marketing/PR Conference

After a multi-year hiatus, AHFA has revived its annual Marketing/PR Conference for 2024. The February 6-7 event will take place at The Conference Center at Guilford Technical Community College (GTCC). The program will run from 8:30 a.m. to 4:30 p.m. Tuesday, February 6, and from 8:30 a.m. to noon on Wednesday, February 7.

While the agenda is still being assembled, key topics include the impact of 3D visualization and augmented reality on furniture marketing; digital trends shaping the industry; marketing safer, healthier products; leveraging online "influencers" for your brand; and hiring/managing the next generation of marketing/PR professionals.