German Business Association (GBA)

GBA – the GERMAN BUSINESS ASSOCIATION – has been one of the first foreign business associations in Vietnam, starting its activities already back in 1995. For 30 years, GBA has been the focal point of German business life, culture, and values in Vietnam. It has helped German businesses in developing their operations, has advised on a wide range of topics, and created opportunities for business and social exchange across Vietnam.

Today, GBA has over 370 members, a reflection of the opportunities and dynamics of the Vietnamese market. It is one of the largest foreign business associations in Vietnam and a highly respected counterpart in the local community. In addition, GBA was one of the founding members of EuroCham Vietnam, a partnership that represents the pan-European activities and interests in Vietnam. A GBA membership automatically goes along with EuroCham membership and strengthens our ties with the other European business communities.

https://gba-vietnam.org/

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This is a past event. Registration is closed. View other German Business Association (GBA) events.

Event Details

Media crises are an unavoidable reality in today's business landscape. Both Vietnamese enterprises and foreign businesses operating in Vietnam are increasingly focusing on crisis management. While thorough and ongoing preparation can mitigate the negative impacts of crises, many organizations still struggle to fully understand the crisis management process and leverage it as a tool to enhance their corporate reputation.


Join us for the GBAWorkshop "Crisis Management", co-hosted by MVV Group, Starbucks Vietnam, and GE Aerospace, on Friday, August 16, in Ho Chi Minh City. This workshop aims to address this gap.


Event Details:

Date: Friday, 16 August 2024 | Time: 3:30 PM โ€“ 6:00 PM

Venue: Bayer Office - 3F, CentrePoint Phu Nhuan, 106 Nguyen Van Troi, HCMC

Attendance Fee (incl. entrance fee and coffee break): GBA members: Free | Non-members: 500,000 VND


Speaker:

Panelists:


Key Takeaways:

  • Methods to identify potential risks and situations that could trigger a crisis or emergency.
  • The anatomy of crisis management.
  • What new in crisis management landscape in 2024-2025.


Who Should Attend: The workshop is designed for professionals who play a crucial role in crisis management and communication. This includes:

  • Executive leadership: Making critical decisions during a crisis and representing the organization publicly.
  • Crisis communication teams: Dedicated to handling crises and maintaining effective communication..
  • Corporate Affairs, Marketing and communications teams: Supporting crisis communication efforts and managing public perception.


For any inquiries, please contact us at email or tel.: (+84) 903 720 788 (Ms. Mai Anh)

Venue

Venue

Bayer Office
CentrePoint Phu Nhuan, 3F, 106 Nguyen Van Troi
HCMC, Vietnam

Contact us

For additional event or venue information, please send an email to maianh@gba-vietnam.org

See route

Speakers

Son Nguyen (Chairman at MVV Group)

Son Nguyen

Chairman at MVV Group

Tram Nguyen (Head of Business Development and Marketing at Starbucks Vietnam)

Tram Nguyen

Head of Business Development and Marketing at Starbucks Vietnam

Lan Trinh (Communications Director APAC of GE Aerospace)

Lan Trinh

Communications Director APAC of GE Aerospace

GBA Member

Including entrance fee and coffee break

Standard PriceComplimentary

Non-member

Including entrance fee and coffee break

Standard Priceโ‚ซ500,000

Agenda

August 16, 2024

Main Schedule

15:30 - 16:00
Registration
16:00 - 17:30
Presentation
17:30 - 18:00
Q&A Session

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