This is a past event. Registration is closed. View other Marketing Society of Kenya events.

By the end of this course, you will acquire all the necessary skills to effectively navigate and utilize Google Analytics 4. You will be able to gain a better understanding of your website users and optimize your online presence as well.


Additionally, you will gain the ability to implement strategies for a proper data-driven communication strategy. This will enable you to work with your development team to implement proper tracking and data warehouse solutions based on your needs.

We will also guide you through the setup and configuration of data visualization tools, specifically LookerStudio. This will enable you to automate the process of having real-time reporting in your BI Dashboard.


Location

Sarova Panafric
Nairobi, Kenya

See route

Sponsors and Partners