This is a past event. Registration is closed. View other Color Marketing Group® events.

Event Details

LEVERAGE COLOR TO INCREASE YOUR COMPETITIVE EDGE AND MAKE MORE INFORMED CHOICES!



This is an in-person Conference

DATE: May 11-12

TIME: See Schedule of Events. Both days are CEST

FORECASTING REGION: Europe

LOCATION: Oikos Showroom, Via Ingegnoli, 28c, 20093 Cologno Monzese, Milan, Italy

REGISTRATION FEES: CMG Member $225; Non-Member $325. Lunch and refreshments are included on both days. Dinner is included on Thursday.


Space is limited, so be sure to register early to save your spot!



COLOR, MATERIAL & FINISH TRENDS FOR 2025


As the process of forecasting evolves, Color Marketing Group members are increasingly identifying the need to acknowledge the relationship between color, materials and finish (CMF). Therefore, and while maintaining a focus on color, we have included material and finish trends in our Forecasting Process. Our enhanced Forecasting Process incorporates two Workshop areas:


Step One: Our Future Thinking Workshops, held in January, will identify a range of macro trends for 2025 and beyond and will lay the groundwork for our ChromaZone workshop and regional Conferences where we'll be forecasting color, material and finish directions using either your own trends, or the results from the Future Thinking Workshops.

Step Two: Workshops and Conferences identify color, material and finish trends driven by macro trends for 2025+. Participants may use the macro trends discussed during the Future Thinking Workshop (provided on registration), or their own trends.


Which Colors will Emerge in 2025 and beyond?

Our Forecasting conferences give you the opportunity to interpret, create, forecast, and select CMF directions with the goal of enhancing services and manufactured goods. By collaborating with experts from all industries and across the globe, we better identify the direction of color and design trends. Then you can interpret this information for your specific industry.


Prepare to Participate

Participants come prepared to engage in the discussion by contributing one important directional Color Story and six supporting color directions. As a registered attendee, CMG will provide you with a detailed worksheet to aid in your preparation. You will collaborate with other Workshop attendees to share your ideas on what is shaping color, the driving influences behind color directions, and the colors you see coming to market in 2024 and beyond.


The Final Outcome

Within a few weeks of the workshop each participant will receive the following:

  • A Digital Color Card with the final 16 selected colors referenced in NCS, RAL, Pantone, Munsell, LAB, and sRGB.
  • A Digital Report outlining the color stories and trend directions.

May 11 & 12, 2023 (UTC+02:00 CEST)

Add to Calendar

Oikos
Via Ingegnoli
Milan, Italy

Show on map

Agenda

  • Day 1 (May 11, 2023)
    9:00 AM - 5:00 PMDay One
    9 am - 10 am:  Welcome and overview
    10 am - 12 pm:  Guest Speaker presentation (details to follow)
    12 pm – 1pm: LUNCH
    2 pm -5 pm:
    CMF Forecasting - participants’ presentations to group on their CMF trend stories for 2025.
    Group discussion and brainstorming to select three (3) dominant stories
    Group splits to work on trend stories description, color direction, material and finishes.

    Evening:  Networking Dinner
    Day 2 (May 12, 2023)
    9:00 AM - 5:00 PMDay Two
    Group discussion: Recap of stories and color directions.
    Teams identify 6 colors per story
    Group work: color steering, color naming, Workshop Key Color
    Split teams: color descriptions and color naming finalization
    Group final recap

Health & Safety

Health & Safety Protocols for In-Person Events:



We respectfully request that you adhere to local Health and Safety policies to protect you and your fellow attendees. 

Conditions

Conditions for Participation:

  • Participation is necessary on both days for in-person and virtual events.
  • Preparation is required prior to the Conference and each participant MUST submit their completed Worksheet to the Facilitator ONE WEEK prior to the date of the event.


Cancellation & Refund Policy:

Cancellations must be received in writing to CMG head office two weeks before the event date to qualify for a refund. A $15 administrative fee will be deducted from all canceled registrations.


CMG Image Policy

CMG is required to make sure all images used to illustrate our forecasts are free from copyright infringement for the protection of our group and our individual members. Our Image Policy will be sent to you upon registration. Please note that images which are not cited and copyright free will NOT be submitted to the Workshop process.

Tickets

CMG Member Registration
Member Price $225
NON Member Registration
$325

Community

Connect with 13 people attending this event

Speakers

  • Manu Bonaiti (Baolab Studio Associato at Baolab)

    Manu Bonaiti

    Baolab Studio Associato at Baolab

    Read Bio
  • Emma Clerici (Baolab Studio Associato at BAOLAB)

    Emma Clerici

    Baolab Studio Associato at BAOLAB

    Read Bio
  • Dominik Eisend (Sr. Design Manager at Merck Group)

    Dominik Eisend

    Sr. Design Manager at Merck Group

    Read Bio
  • Mohamed Ismail (Designer at Ismail Mohamed)

    Mohamed Ismail

    Designer at Ismail Mohamed

    Read Bio
Menu