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Event Details
LEVERAGE COLOR TO INCREASE YOUR COMPETITIVE EDGE AND MAKE MORE INFORMED CHOICES!
REGISTER TODAY FOR A CHROMAZONE COLOR FORECASTING WORKSHOP.
This workshop will be conducted in Mandarin.
This is an in-person Workshop
DATE: April 14 and 15
TIME: April 14 โ 9 am to 1 pm; April 15 โ 9 am to 4.30 pm (China Standard Time both days)
FORECASTING REGION: Asia Pacific
LOCATION: Zoom details for Day One will be emailed to you upon registration.
REGISTRATION FEES: CMG Member $150; Non-Member $199. Lunch and refreshments are included on Day Two.
CONDITIONS: For in-person events, see the Conditions for Health & Safety protocols and our requirements for vaccination, testing, and masking.
Space is limited for each Workshop, so be sure to register early to save your spot!
Which Colors will Emerge in 2024 and beyond?
Our ChromaZone Color Forecasting workshops give you the opportunity to interpret, create, forecast, and select color directions with the goal of enhancing services and manufactured goods. By collaborating with experts from all industries and across the globe, we better identify the direction of color and design trends. Then you can interpret this information for your specific industry.
Prepare to Participate
Participants come prepared to engage in the discussion by contributing one important directional Color Story and six supporting color directions. As a registered attendee, CMG will provide you with a detailed worksheet to aid in your preparation. You will collaborate with other Workshop attendees to share your ideas on what is shaping color, the driving influences behind color directions, and the colors you see coming to market in 2024 and beyond.
The Final Outcome
Within a few weeks of the workshop each participant will receive the following:
- A Digital Color Card with the final 16 selected colors referenced in NCS, RAL, Pantone, Munsell, LAB, and sRGB.
- A Digital Report outlining the color stories and trend directions.
Color Accuracy in a Virtual Environment
As we continue to work remotely, CMG understands the challenges of limited access to color swatches and tools to select colors. Upon registration, we will send some ideas and online resources on how to overcome this challenge. For those of you familiar with our ChromaZone format, you'll know that information sharing is a critical component of the process, as is the collaboration and cross-industry pollination! Our virtual process will continue to offer the same opportunity to connect and collaborate in colorโฆvirtuallyโฆand our Color Forecasting Committee will deliver a valuable workshop experience, focused on directional discussions about where color is going in 2024 and beyond. As demonstrated over the past two years of virtual forecasting, we have been able to overcome the challenges of not having the tools readily available to select colors, by offering suggestions and online resources on how to overcome these challenges. Our Color Forecasting Committee remains available to provide support and answer any questions.
Apr 14 & 15, 2022 (CST)
Add to CalendarShenzhen Furniture Trade Association of China
Nanshan District
Shenzhen, Nanshan, China
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Agenda
- Day 1 (April 14, 2022)
- 9:00 AM - 1:00 PMDay One: 9 am - 1 pm China Standard TimeDay One – 9 am – 1 pm:
Color and Trend Presentations
During this time you will be asked to present your color trends and driving influences to the group in a 7-minute window.
Color and Trend Discussions
As a group, you will discuss the presented color stories and brainstorm to identify the three (3) most relevant color stories for 2024 and beyond.
Final Color Story Writing
You will break out into three (3) virtual groups to finalize the three (3) Workshop color stories.
Presentation of Final Color Stories
Each group’s champion presents its final color story to the Workshop.
Color Selection
You will return to your groups to finalize color directions for your color story and to identify the story’s Key Color.
Adjourn
- Day 2 (April 15, 2022)
- 9:00 AM - 4:30 PMDay Two: 9 am to 4.30 pmDay Two – 9 am – 4.30 pm:
Recap from Day One
As a group, each champion will give a brief recap and discuss any further thoughts.
Final Color Palette
The groups will present their color story’s palettes and discuss color nuances for the final Workshop forecast.
Key Color Selection
Color Naming and Descriptions
Guest Speaker Presentations
Adjourn
Health & Safety
Health & Safety Protocols for In-Person Events:
๏ปฟ
We respectfully request that you adhere to our Health and Safety policies to protect you and your fellow attendees. Our Health and Safety protocols may be subject to change without notice and will be based on current CDC and state/local guidelines available at the time of the workshop in the US as well as other countries' COVID mandates for regional events. These requirements also apply to our Facilitators and Co-Facilitators.
- Attendees will be required to provide proof of vaccination including booster, or a recent negative COVID-19 test result (within 72 hours of the Workshop date) to participate. Physical vaccination cards that show full vaccination must be submitted one week prior to the Workshop date.
- Unvaccinated individuals may participate by showing a recent negative COVID-19 test result (within 72 hours of the event date).
- Masks will be encouraged throughout the duration of the Workshop.
- A color-coded badge/band system will be used to indicate to others your comfort level with social distancing and physical interactions.
- Sanitation stations will available.
These restrictions are not required for 100% virtual workshops.
Conditions
Conditions for Participation:
- Participation is necessary on both days for in-person and virtual Workshops.
- Virtual Workshops take place across two days from 9 am to 1 pm.
- In-person Workshops have a virtual component on Day 1 from 9 to 11 am (unless otherwise indicated). Day 2 runs from 9 am to 3 pm.
- Preparation is required prior to each Workshop. Each participant MUST submit their completed Worksheet to the Facilitator ONE WEEK prior to the date of their Workshop. Participants who do not submit their completed worksheets will be offered another Workshop date or a refund in line with CMG's cancellation policy.
Cancellation & Refund Policy:
Cancellations must be received in writing to CMG head office one week before the event date to qualify for a refund. A $15 administrative fee will be deducted from all canceled registrations. Each virtual Workshop is restricted to 10 attendees. If you wish to cancel, you must do so soonest in order that your spot can be offered to another participant.
In-person events may pivot to 100% virtual based on CDC guidelines in the US, as well as other foreign countries' mandates for regional events. CMG will continue to monitor the situation at all times. 100% refunds will be offered in these situations if you are not able to participate in a virtual event.
CMG Image Policy
CMG is required to make sure all images used to illustrate our color forecasts are free from copyright infringement for the protection of our group and our individual members. Our Image Policy will be sent to you upon registration. Please note that images which are not cited and copyright free will NOT be submitted to the Workshop process.
Tickets
- CMG Member Registration
- Member Price $150
- NON Member Registration
- $199
Community
Discover and connect with other attendees.
