In recent years, CMG's Regional Color Forecasts have displayed more parallels than contrasts. With societal, technological, environmental, political, and economic factors simultaneously influencing color, material, and finish on a global scale, the regional aspect of color forecasting is progressively blurring year after year.
Montaha will delve into the distinctive interplay of color families within the 2025+ World Color Forecast across CMG's four regions. Through a meticulous analysis of historical data, the presentation aims to provide a comprehensive understanding of the regional evolution of color. It will demonstrate how color is emancipating itself from regional confines, unveiling a dynamic and quasi-unified global shift in color preferences.
Montaha Hidefi, a globally renowned Color Archaeologist™ and founder of Color Landing Studio, is an independent color and trend forecaster, author, and public speaker.
Montaha actively contributes as a volunteer at the executive level for various not-for-profit organizations. Currently, she holds the position of VP of Color Forecasting at the Color Marketing Group® (CMG), VP at the Colour Research Society of Canada (CRSC), and VP at the Canadian Freelance Guild (CFG). Additionally, she serves as a dedicated Color Consultant with The ChemQuest Group, a prominent global leader in specialty chemicals and materials consulting services.
Having lived and worked on four continents, Montaha's diverse cultural background shapes her unique perspective. With a quarter-century of expertise in specialty chemicals and color advisory, she stands out as an accomplished color and trends forecaster, providing insights on a global scale.
Her international influence extends to speaking engagements at renowned events and the authorship of three memoirs and numerous articles.
Montaha's expertise further manifests in her role as a valued color panelist for influential publications, leaving an indelible mark on the global creative landscape.
Feb 15, 2024
12:00 PM - 1:00 PM (UTC-05:00 EST)Add to Calendar
This is a virtual webinar event
Zoom details will be sent upon registration.