This one-day workshop will assist participants in understanding the basic concept of investor psychology and behavioural finance and how this can influence investors. The workshop introduces traditional and behavioural finance concepts and will describe the various theories underlying behavioural finance, including regret theory, herding prospect theory and anchoring. Additionally, we will look at the different personality types and how advisors can use this to assist individual investors.
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9:00 – 10:30 Introduction to traditional and behavioural finance concepts
10:30 – 10:45 Tea break
10:45 – 12:15 Theories underlying behavioural finance
12:15 – 12:45 Lunch
12:45 – 15:30 Personality types