by Mr. Francis Teo, President of the Malaysian Association of Convention & Exhibition Organisers & Suppliers (MACEOS)

This session is exclusively brought to you by Asia Ability

Presented by Mr. Noor Ahmad Hamid Regional Director, Asia Pacific of International Congress and Convention Association (ICCA) How to design a better bidding and decision-making process? This session will focus on the best angle to communicate the destination's core brand values, key messages and marketing campaigns to tell a story.

Speakers

Noor Ahmad Hamid

Regional Director Asia Pacific of International Congress & Convention Association (ICCA)

Noor has been the ICCA Regional Director for Asia Pacific since 2009. Under his leadership, he has strengthened ICCA’s footprint as one of the most successful international association within the region. He has played an important role in making ICCA Asia Pacific to the largest Chapter, with more than 270-member organisations spanning across 100 cities. It is also notable that he has expanded the Kuala Lumpur based research team to a Global Research Centre status which allows for more comprehensive research projects to be achieved.

He is the face of ICCA in Asia-Pacific and has spoken at numerous events. In addition, he leads faculty in educational seminars and training workshops. He is one of the Founding Advisory Board & Ambassador for the ASAE’s initiative in Asia Pacific. With his immense works in China, he has been inducted to the China Meetings Industry Convention Hall of Fame in 2018. He has also been recognised by the China Council for the Promotion of
International Trade (CCPIT) as one of the key thought leaders for China’s convention industry.

Despite all these achievements, he preserves his humble aim to help the region grow and expand ICCA’s advocacy to the community.

Presented by Mr. Gerard Willem Leeuwenburgh MACEOS Executive Committee Member & General Manager, Informa Markets Malaysia As the largest global b2b exhibition organiser, we are greatly affected by the pandemic. In order to provide new solutions for our customers, to remain connected with our industries and to generate the revenue we had to accelerate our digital transformation. This presentation will show you how we manage the crisis situation in live business events in Malaysia developing digital and hybrid elements.

Speakers

Gerard Willem Leeuwenburgh

General Manager at Informa Markets Malaysia

27 years of experience in international trade exhibitions, business events and exhibition venue management all over the world.

Presented by Mr. Kelvin Tai Chief Operating Officer, InQBay Bhd As we all struggle to know what the future of events looks like, one thing is clear - technology will be a major player at any gathering for the foreseeable future. This session will focus on the best practices for virtual and hybrid, what attendees want now, and what every event producer needs to know about technology today.

Speakers

Kelvin Tai

Chief Operating Officer at InQBay Berhad

3 years experience in event registration, 7 years as an event organiser. Both focusing on digital transformation and tech elements in enriching an event.

by Mr. Kenneth Fong, Honorary Secretary