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Marketing is evolving and shifting towards a more comprehensive, all-encompassing approach. Organizations are moving beyond the traditional marketing tactics and adopting a more holistic approach that takes into consideration various elements and factors that impact the marketing landscape, rather than just isolated tactics or campaigns.


This approach, which is aimed at creating more impactful and long-lasting connections with customers, resulting in increased customer loyalty and brand equity, considers the entire customer journey and recognizes that all marketing efforts, from advertising to customer service, play a role in shaping a brand's image and driving business results.

The upcoming Marketing Summit is a great opportunity for businesses and organizations to explore on the opportunities and challenges as we go through these transformations. It will feature industry experts discussing trends and best practices in the field of marketing and how best marketers can make more informed decisions based on data and create a more seamless and consistent customer experience.

It will also provide attendees with the opportunity to network with marketing professionals from various industries, share ideas and experiences, and gain insight into how other businesses and organizations are approaching their marketing efforts.


By attending, you will gain the knowledge and skills necessary to develop a holistic marketing strategy, network with other professionals, and stay up to date with the latest trends and best practices in the field.


Location

Movenpick Hotel
Nairobi, Nairobi County, Kenya

See route

Contact us

For additional event or venue information, please send an email to training@msk.co.ke

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