FORMAT: This is a Virtual Workshop

LANGUAGE: This workshop will be conducted in Portuguese

DATE: February 27 and 28, 2024

TIME: 1 pm to 6.30 pm

TIMEZONE: Brazilian time (BST) both days

FORECASTING REGION: Latin America

LOCATION: Zoom details will be emailed to you upon registration.

REGISTRATION FEES: $60 USD

CONDITIONS: Attendance is required on both days. Preparation is required and must be submitted two weeks before the Workshop to participate.

Space is limited for each Workshop, so be sure to register early to save your spot!

BOOST YOUR COMPETITIVE EDGE AND MAKE INFORMED CHOICES! REGISTER TODAY FOR A CHROMAZONE FORECASTING WORKSHOP.

Our Forecasting Process emphasizes color, material, and finish trends. This enhanced process comprises two essential workshop phases:

Step One: The Future Thinking Workshop, slated for January, will identify a spectrum of macro trends for 2026 and beyond. This lays the groundwork for our ChromaZone workshops, where we forecast color, material, and finish directions. Participants can either use their identified trends or draw insights from the Future Thinking Workshop.

Step Two: ChromaZone Workshops aim to pinpoint color, material, and finish trends influenced by macro trends for 2026 and beyond. Participants can leverage macro trends explored in the Future Thinking Workshop (provided upon registration) or contribute their own trends.

What trends will shape 2026 and beyond?

In our ChromaZone Forecasting Workshops, we engage in discussions and predictions about color, material, and finish directions to enhance services and manufactured goods. Collaborating with global industry experts helps us identify the trajectory of these trends, providing information applicable to your specific industry.

Prepare to Participate

Participants are expected to actively contribute by preparing in advance. Upon workshop registration, CMG provides a comprehensive worksheet to aid in preparation.

The Final Outcome

Within weeks of the workshop, each participant receives:

• A Digital Color Card with the final 16 selected colors referenced in NCS, RAL, Pantone, Munsell, LAB, sRGB, and Hex.
• A Digital Summary outlining CMF stories and trend directions.

Color Accuracy in a Virtual Environment

Acknowledging digital color representation challenges, CMG strongly recommends submitting colors with original notation and corresponding sRGB or Hex values.

For those familiar with our ChromaZone format, information sharing, collaboration, and cross-industry pollination are integral. Our virtual process offers the same connection and collaboration opportunities. The Forecasting Committee delivers a valuable workshop experience, centered on directional discussions about the trajectory of CMF trends for 2026 and beyond.