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Jonathan Mall
Dr. Jonathan Mall is a cognitive neuropsychologist and entrepreneur. Frustrated by small data in academia, he turned to the Internet to find big datasets to explain how people think. After leading an IBM-backed big data venture in the Netherlands, he founded NEURO FLASH in the Microsoft Accelerator. Jonathan aims to disrupt the marketing industry by revolutionizing the way we generate consumer insights and redefine performance marketing.
Sylvia Reddy
Sylvia Reddy leads the Asia operation and expansion of NEURO FLASH based out of Singapore. In previous lives she steered the success of NIVEA worldwide as marketing director of Beiersdorf; and as strategic marketing consultant, she has advised start-ups, family businesses and global MNCs across a wide array of industries and markets in Asia. She is one of the few global accredited facilitators for Unilever’s global marketing training program, ‘Marketing Foundation’.
David Shaw
David Shaw is the founder & principal consultant of CourageousBrands. For three decades, he has been positioning brands, developing marketing strategy, inspiring employees and aligning organizations for success, in his various lives as an advertising creative director, client marketer and brand consultant in Singapore and Canada. Along the way, he’s spoken at 19 brand and marketing conferences in Asia, and designed and conducted workshops in 11 countries across Asia and the Middle East.