About Us

The Africa MICE Summit was launched by Zuri Events in 2018 as a platform for intra-continental dialogue aimed at developing the MICE Sector in Africa.

The Africa MICE Summit has grown to become the leading platform for learning, networking and development for business events professionals in Africa. The Summit showcases sustainable innovations, technology solutions, industry development programs as well as investment & partnership opportunities in the Meetings & Events in Africa.

The Africa MICE Summit intends to achieve the following:

- Identify the emerging and growing trends in the global MICE industry.
- Identify opportunities for investment and expansion within the industry amidst the crisis brought about by the COVID19 pandemic.
- Gain access to thought-leaders and industry champions in the Meetings & Events industry.
- Build linkages, collaborations and partnerships for business growth and development.
- Network with like-minded industry colleagues, professionals and entrepreneurs.
- Provide a vibrant learning and knowledge-sharing platform.
- Share experiences and stories of resilience as the MICE industry in Africa forges forward towards recovery.

The Africa MICE Summit is an ideal platform for constructive dialogue between stakeholders to promote the growth opportunities available for MICE development in various African countries, explore innovations and showcase ongoing trade and investments in the Meetings & Events Industry.